The Fine Line Between Shared and Manipulated Medical Decisions

See some coverage in Forbes on a debate I participated in at a recent meeting, discussing when decisions are really decisions and when nudges are really shoves.
Click here.

See some coverage in Forbes on a debate I participated in at a recent meeting, discussing when decisions are really decisions and when nudges are really shoves.
Click here.
Healthcare reimbursement in the U.S. is frighteningly complex. We have federal payers, like Medicare; state/federal payers, like Medicaid; private, for-profit insurance companies, like Aetna; private, not for profit insurers, like many local Blue Cross Blue Shield networks. Oh yes, and we have private insurance companies managing reimbursement for many Medicare and Medicaid recipients. This complexity…
Recently my employer, Duke University, announced it would be charging $10 more per month to offer health insurance to smokers (see story here). Duke’s policy has a couple motivations. Smokers get sick you see, and those smoking related illnesses cost Duke money. So it’s only fair to pass some of those expenses… (Read the rest and view…

I don’t think Tom Hanks will be starring in the movie version of my latest blog post, but click on this link to see an essay I wrote in a medical magazine about how to use insights from behavioral economics to improve patients’ sleep in the hospitals.
My friend and colleague Brian Wansink, from Cornell University, worked with some colleagues to design a preliminary restaurant menu, that maximizes the odds the people will order healthy foods. Trick number one: don’t call them “healthy” foods. Here is an image of that menu, reproduced in the Atlantic. This is a great example of how…
The National Health Service in the United Kingdom has recently disseminated a wonderful graphic, helping people understand how likely they are to die from scary things, like war and airplane accidents, versus less terrifying but deadlier hazards, such as high blood pressure and high cholesterol: In behavioral economics, we talk about something called the “availability…
You might think that the difference between a car that has been driven 49,999 miles and one that has been driven 50,001 miles is… 2 miles. But you would miss out on another big difference – in the price a buyer would be willing to pay for those two vehicles. Here’s a graph showing just…