Yale Marketing Seminar
A few weeks ago I presented my talk, “Of Two Minds”, at a Marketing Seminar for the Yale School of Business. Check it out:
[FLOWPLAYER=YaleMarketingSeminar.flv,320,240]
A few weeks ago I presented my talk, “Of Two Minds”, at a Marketing Seminar for the Yale School of Business. Check it out:
[FLOWPLAYER=YaleMarketingSeminar.flv,320,240]
A recent Time magazine article by Steven Brill has received a lot of attention, for highlighting some of the crazy ways that hospital set their prices. One quote in particular caught my attention. It had to do with what hospitals call the charge master, which is essentially a big list of what they charge for…
There’s a fascinating new analysis available, looking at parallels between the politics of health care and the environment. It is led by Theda Skocpol, a social scientist at Harvard (whose writing about health policy and the Tea Party are wonderful). I am reproducing one figure from that report. It shows, in lines, where Congress has…
Check out this clever takeoff of the Mac/PC ads by my friend Dan Ariely, in which he portrays standard economics as a PC and behavioral economics, my specialty, as an iMac.
One of the themes running through Fooling Houdini that I like the most was the strong connection that Stone made between magic, con artistry, and even common business practices. Magicians have long been known for their ability to spot scams. After all, their profession is based on developing the ability to fool people. That is…
People often show an amazing ability to emotionally recover from difficult circumstances. I devoted my second book, You’re Stronger Than You Think, to this topic. Now comes some really cool research, showing that people’s ability to bounce back from adversity depends, not all that surprisingly, on their underlying personality traits. Although this result is not…
Not long ago, I had the pleasure of reading Fooling Houdini, by Alex Stone. It is a marvelous book, part memoir about how his obsession with magic pulled him away from his career in physics, but also a wonderful explanation of the psychology of how magic works its wonders. Get rid of all those images…