Yale Marketing Seminar
A few weeks ago I presented my talk, “Of Two Minds”, at a Marketing Seminar for the Yale School of Business. Check it out:
[FLOWPLAYER=YaleMarketingSeminar.flv,320,240]
A few weeks ago I presented my talk, “Of Two Minds”, at a Marketing Seminar for the Yale School of Business. Check it out:
[FLOWPLAYER=YaleMarketingSeminar.flv,320,240]
Andrew Solomon wrote a wonderful article in the New Yorker recently about Adam Lanza’s father and his search for answers to his son’s awful behavior. The piece included a quote I thought I would share with you today: All parenting involves choosing between the day (why have another argument at dinner?) and the years (the…
In their book Animal Spirits, George Akerlof and Robert Shiller recount the intellectual battles waged between Milton Friedman and Paul Samuelson, two of the 20th century’s most important economists. Friedman was a huge believer in the power of markets, and in consumers’abilities to make rational decisions. Samuelson also recognized the power of markets, but thought…
My kids are interested in learning how to use Facebook. So I figured it was time for me to learn something about this tool, meaning that at the ripe young age of 47, I’ve joined the ranks of the Facebook users. Now I need help from all of you to teach me how to learn…
The key to good policymaking is to understand human nature. Want to increase how much money people save? You better know what they will do if you change the tax code. Want to reduce the threat of terrorism? All the security in the world won’t suffice if you don’t, at the same time, find ways…
Jon Meacham’s best-selling biography, Thomas Jefferson: The Art of Power, is at best a solid read, presenting the basic facts of Jefferson’s life competently but with little grace and an almost invisible point of view. Perhaps I have been spoiled by Robert Caro’s amazing series of books on Lyndon Johnson, four volumes so far that not only make Johnson come to life (his ruthless genius as well as his fascinating contradictions) but also illuminate a whole era in U.S. history, all the while enveloping readers in gloriously rhythmic paragraphs. It is not fair, perhaps, to compare any biographer to Caro. Meacham’s book, after all, is just a single volume, so it cannot explore Jefferson in the same depth that Caro portrays Johnson. Meacham also had the disadvantage of writing about a man who lived a couple hundred years ago, whereas Caro could interview people who knew the subject of his biography firsthand. In addition, Meacham is a busy man, running a publishing company and appearing on television shows, whereas Caro lives the life of an obsessive, dedicating the better part of his adult life to understanding the ins and outs of Johnson’s life.
Nevertheless, if you are going to write a book about an American president and subtitle it “The Art of Power,” you better expect some Caro comparisons.
As it turns out, however, being compared to Caro is the least of Meacham’s writerly problems. Because there is another great writer that readers won’t be able to ignore when making their way through Meacham’s book. That writer, of course, is Thomas Jefferson.
I’m going to give you a sprinkling of Jefferson’s prose in a bit, and follow-up later this week with several other great Jefferson quotes. But first, a little bit more on Meacham’s book. I was really disappointed, because in Meacham’s hands, Jefferson rarely comes alive on the page. Time passes by and suddenly the reader realizes: “Jefferson just became governor of Virginia? Was that something he was trying to accomplish? Which of the arts of power did he employ to reach that position?” Meacham never provides answers to these kinds of questions.
A very disturbing new study was just published, in which physicians viewed a video of a patient with back pain asking for OxyContin. Twenty percent of docs said they would prescribe that med under that circumstance: …Too often, doctors prescribe potentially dangerous medications to patients who shouldn’t be getting them, and what they prescribe is…