Interesting Government Nudge
Do you think this will work to get people to stop texting and driving?

Do you think this will work to get people to stop texting and driving?

A jab to the right, then Carmelo steps back behind the three-point line and launches a shot. It clanks off the back of the rim. How likely is he to be the next person on his team to attempt a shot? And what are the odds that his follow-up shot will come from behind the…
I have absolutely no confidence that this approach will work, but I don’t even care because it is so hilarious. Thanks to Pelle Hansen (@Peguha) for tweeting this image.
A while back, I posted an interesting effort to get people to walk upstairs, rather than take the escalator. It involved a staircase designed to look like a piano, with musical sounds generated when people stepped on each stair. I love that approach not only because it is clever, but because I am a serious…
Nudge is one of the most important and influential books on behavioral science and public policy I’ve ever read. Co-authored by economist Richard Thaler and lawyer Cass Sunstein, the book lays out the rationale for adopting policies designed to make it more likely that people will act in their own best interests rather than, say,…
Most men diagnosed with prostate cancer don’t die of the disease. Between 2011 and 2015, 112.6 per 100,000 men per year were diagnosed with prostate cancer in the U.S., but only 19.5 per 100,000 men per year died of the disease over that same period of time. That is still far too many deaths. But the…
Pizza is pizza, and a full stomach is a full stomach. But when restaurants slice pizza into smaller pieces, you are probably likely to consume less pizza: