A Simple Tweak Makes Calorie Labeling More Effective

A while back, former FDA Commissioner David Kessler published an article in the New England Journal depicting what cereal boxes would look like if they provided people with useful health information. Here is a sample: What do you think?

The Journal of the Association for Consumer Research (yes, there is such a thing!) had an outstanding issue dedicated to eating behavior recently. Here is a picture from that issue worth sharing:

In recent years, it feels like we’ve been inundated by stories of greedy pharmaceutical companies jacking up the price of important generic medications. In 2015, “Pharma Bro” Martin Shkreli, recognized that no other generic companies were manufacturing Daraprim, a drug used to treat infections common among people with AIDS. So he raised the price of…

If you eat lots of meat, then you are contributing to global warming. Animals like cows require lots of grain, and they emit lots of methane; therefore, demand for hamburger increases CO2 emissions. Here’s a picture from the Washington Post illustrating how much we can reduce emissions by changing our diets:

Here is a very interesting essay in the Arkansas Business Journal, which ties our research on physician patient conversations into a broader message about the importance of good communication in business. Glad to see our work is having an impact. Considering all of the technical advances and new complexities in marketing today (such as social,…