Behavioral Science of Eating (in One Picture!)
The Journal of the Association for Consumer Research (yes, there is such a thing!) had an outstanding issue dedicated to eating behavior recently. Here is a picture from that issue worth sharing:
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In a minute, I’m going to ask you what the most expensive medical condition is in the American healthcare system. Before you guess, however, I’m going to explain what I mean by “most expensive.” I’m not talking about cost per patient. Some people with cancer receive hundreds of thousands of dollars of chemotherapy per year,…
