How Charlie Brown Prevents Traffic Accidents
Check out this wonderful street art, that seconds as a behavioral intervention to reduce traffic speed:

Very cool!
(Click here to view comments)
Check out this wonderful street art, that seconds as a behavioral intervention to reduce traffic speed:

Very cool!
(Click here to view comments)
Here’s a new study I conducted with Peggy Liu, Jim Bettman, and Arianna Uhalde on calorie range information. Check it out below. Liu, Peggy J., James R. Bettman, Arianna R. Uhalde, and Peter A. Ubel (forthcoming), “How Many Calories Are in My Burrito? Improving Consumers’ Understanding of Calorie Range Information,” Public Health Nutrition. DOI link….
Steven Johnson was a rising star at the NordicWear Company, even before that brutal winter of 2002. But then, thanks to a rebate program he instituted for their new line of snow pants, he rocketed up the corporate ladder. His plan was brilliant in its simplicity. Late in the previous winter, he ran a series…
Behavioral economists have written a lot about sunk costs. The idea is pretty simple: once people have invested in an effort – in time or money – they stick with that effort longer than is otherwise justified. They don’t want to feel like they’ve wasted their investment, so they continue to invest even when pulling…
“An extroverted mathematician, goes an old joke, is one who looks at your feet while he’s talking.” Alex Stone recounts this joke in his book, Fooling Houdini, which I wrote about in a previous post. As a philosophy major, I love to think there might be a college major more full of nerds and introverts…
I could go on quoting Abraham Lincoln all day long, for he was one of the finest writers of his or any time. Here’s one very special quote, where Lincoln uses the metaphor of a snake to make distinctions between slavery itself being bad, versus policies to limit slavery to the south, versus policies to…
In an eye opening article on Aborigines, Michael Finkel paints a colorful picture of the local landscape: The pilot flew low over the bush, the trees thin and straight and widely spaced, like a bad hair transplant. Maybe the Aussie government needs to invest in Tree Club for Men. (Click here to view comments)