Interesting Government Nudge
Do you think this will work to get people to stop texting and driving?

Do you think this will work to get people to stop texting and driving?

I just came across an interesting article in Slate contending that we often perceive handsome men to be jerks because examples of jerky handsome men come more easily to mind than examples of jerky plain men. In the case of single women, the “acceptable” men that they consider entering into relationships with tend to be better…
With jobs disappearing faster than a major league fastball, the public is understandably irate at the damage that greed has wrought upon our economy. Financiers destroy their companies, and our retirement portfolios, and then complain when their bonuses are less than 7 figures. The greedy behavior in recent headlines has not been limited to Wall…
The stairs to the left of the escalator don’t just look like a piano keyboard, but make musical sounds as people walk on each step. Not convinced this will work? Check out this video, which shows people heading towards the escalator, and then changing direction when they realize how fun it will be to climb…
My son was underperforming at school, and I was gently encouraging him to try harder (if gesticulating like an over caffeinated Italian qualifies as gentle encouragement). He could not understand why I was upset: “Dad, most of my friends are doing drugs and engaging in unprotected sex. You should be rewarding me for being such…
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Brian Zikmund-Fisher took the lead on a study published this week in which we found evidence that when people face tough decisions, it helps for them to break the decision into smaller pieces, and take it one step at a time. Here is a link to some media coverage in India.
NPR recently covered my research with David Comerford on effort aversion. Our research gives some insight into how people wind up in boring jobs. You can listen to the NPR Morning Edition segment here.