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Is Health Insurance Too Cheap?
Researchers at USC recently published a study designed to find out how much people are willing to pay for better drug coverage from their health insurance plan.
If You Want to Avoid a C-Section Choose Your Hospital Wisely
We have an epidemic of C-sections in the US, now accounting for almost 1 in 3 births. That represents a 50% increase since the mid-90s, despite all the advances we’ve seen in obstetrical care. Sometimes C-sections are critical to saving the life of either baby or mother. But C-sections are major surgical procedures, with commensurate risks….
Want to Prevent Heart Attacks? Perhaps Don't Try This Behavioral Economics Intervention
Shutterstock If you experience a heart attack, you are probably going to need to take pills to prevent another such attack. People who take beta blockers, aspirin, or cholesterol pills after heart attacks are less likely to experience a second such attack. (Note: Don’t take any of these pills until you have spoken to your…
More Like a Sludge Than a Nudge
Every once in a while, I post a picture of an effort to nudge people into better behavior. Sometimes, I post pictures of pretty horrendous nudges. In response to one of those posts, Lydia Ashton sent me this picture, of an absolutely, horrendously and horrifically designed “nudge.” Fortunately, I have determined that if you stare…
Can Behavioral Economics Lower Healthcare Costs?
Insurers can use behavioral economics, which examines why people make certain decisions and then determines how to influence said decisions, to compel members to improve their health, according to research from the Robert Wood Johnson Foundation. “I don’t think there’s any question that behavioral economics approaches have a lot of potential to contribute to healthcare,”…

It’s Time For Health Insurance To Pay For Dental Care
Last time I checked, the mouth was still part of the human body. If I remember correctly, when people experience mouth problems, they ache just as much (often more) than if they experienced problems elsewhere in their bodies. So why do we still treat care of the mouth differently than other types of medical care?…