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Why I Read
ByadminI read for lots of reasons, of course. For entertainment. For information. For intellectual stimulation. To fill up a rainy day, since I can’t play piano for eight hours at a time. But another reason to read is to make me a better writer. In a wonderful essay in the Atlantic monthly, Richard Bausch makes…
Life before Anesthesia
ByadminThis is how Fanny Burney described the mastectomy she received in 1811, a long time before effective anesthesia was available: I mounted, therefore, unbidden, the bed stead. When the dreadful steel was plunged into the breast – cutting through veins – arteries ––flesh – nerves – I needed no injunctions not to restrain my…
Sunk Costs and Public Parks
ByadminBehavioral economists have written a lot about sunk costs. The idea is pretty simple: once people have invested in an effort – in time or money – they stick with that effort longer than is otherwise justified. They don’t want to feel like they’ve wasted their investment, so they continue to invest even when pulling…
When It Came to Medicare Costs LBJ Concluded "What's $400 Million Between Friends!"
ByadminLyndon Johnson’s advisers were worried. They were drafting a Medicare proposal, a major component of Johnson’s war on poverty. But the cost of this program was turning out to be much larger than expected. By their estimates, in the first year alone, they would face $400 million more in expenditures than they had budgeted for….
On the Psychology of Magic
ByadminNot long ago, I had the pleasure of reading Fooling Houdini, by Alex Stone. It is a marvelous book, part memoir about how his obsession with magic pulled him away from his career in physics, but also a wonderful explanation of the psychology of how magic works its wonders. Get rid of all those images…
Legends of the Fall Semester?
ByadminIn case the Internet had any remaining credibility, as a source of truthful information, the MBA channel now lists me as a B School legend: The U.S. based website Poets & Quants has published a different kind of ranking. They haven’t chosen the best b-schools, but instead paid tribute to some of the best b-school…

