Yale Marketing Seminar
A few weeks ago I presented my talk, “Of Two Minds”, at a Marketing Seminar for the Yale School of Business. Check it out:
[FLOWPLAYER=YaleMarketingSeminar.flv,320,240]
A few weeks ago I presented my talk, “Of Two Minds”, at a Marketing Seminar for the Yale School of Business. Check it out:
[FLOWPLAYER=YaleMarketingSeminar.flv,320,240]
As we watch the newspaper industry die around us, we should reflect on just how important newspapers have been for American democracy. Thomas Jefferson certainly understood this. “The basis of our governments being the opinion of the people, the very first object should be to keep that right; and were it left to me to…
Upon the death of his wife, Thomas Jefferson went into a deep depression. In crushing words, he described his state of mind to his sister-in-law, in a sentence that could be placed in psychiatric manuals next to a definition of depression: “All my plans of comfort and happiness reversed by a single event and nothing…
According to a new study, daycare will increase your child’s health, intelligence and social development. But do you think the study is scientifically rigorous enough to justify this conclusion?
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As someone who has been working in the field of behavioral economics for a couple decades now, I have long been aware of what psychologists call “the availability heuristic.” This was a phenomenon described by Kahneman and Tversky in some of their seminal research from the early 1970s. I recently came across a nice example…
Andrew Solomon wrote a wonderful article in the New Yorker recently about Adam Lanza’s father and his search for answers to his son’s awful behavior. The piece included a quote I thought I would share with you today: All parenting involves choosing between the day (why have another argument at dinner?) and the years (the…
I have long been a fan of single sentence paragraphs. I really have. When used properly, an occasional one-off sentence can really stand out, amidst the tumble of longer paragraphs made up of complicated sentences. Here’s a good example from The Power Broker. In this part of the book, Robert Moses has spent an intense…