7 Ingredients of a Successful HuffPo Headline
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- Put
- A
- Number
- In
- The
- Headline
- For example: “7 Ingredients of a Successful HuffPo Headline”
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I recently read Sharon Bertsch McGrayne’s The Theory That Would Not Die, which recounts the controversial history of Bayes theorem in the world of statistics. To oversimplify quite a bit, Bayes theorem requires those using it to make an initial guess about, say, the probability that one outcome is more likely than another, and then…
One of the themes running through Fooling Houdini that I like the most was the strong connection that Stone made between magic, con artistry, and even common business practices. Magicians have long been known for their ability to spot scams. After all, their profession is based on developing the ability to fool people. That is…
Most of us have at least one cranky old relative who not only has stronger opinions than the rest of us, but is also convinced that those opinions are superior to ours. Not just content to believe that, say, voter ID laws are a good idea, this relative is also derisive of anyone with a…
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“With luck, Ted Kennedy will be dead soon.” She uttered these words two minutes after expressing hope that the nation would rally behind Obama. A lifelong Republican, she had voted for McCain. I expect she harbored concerned about Obama’s terrorist pals and his anti-American pastor. But with Obama now newly elected as president, she was…
“No” isn’t an ideology. “Nada” is no way to govern a country. “Nope” won’t turn around the economy, and political rope-a-doping won’t balance the federal budget. Yet if you had to summarize the three top “accomplishments” of the Republican party since Obama took office, they would be no, nada, and nope. Because it is out…