McDonald’s has announced that it would no longer market junk food to kids and it’s going to include more fruits and vegetables in on its adult menu. The move came after another fast food joint, Burger King, rolled out the lower-calorie French fries it has dubbed “Satisfries.” Apparently, they are 20% healthier but “taste the…
World-famous physicist, Stephen Hawking, is now advocating in favor of physician-assisted death, in the video shown here. I am both very glad that he is still alive, so many years after developing his illness, and that he is advocating for those people who circumstances and suffering leads them to request assistance in ending their lives….
In collaboration with several co-authors, including Peggy Liu – a marketing PhD student here at Fuqua – I just published a paper on how behavioral economics can help us think about better ways to combat obesity. Feel free to check it out. And feel free to send along your thoughts, too. Using Behavioral Economics to…
Fascinating new research sheds light on why so many people stick with dull jobs over trying something more exciting: They don’t expect to get paid enough to justify going after the more interesting options. Research into “effort aversion“ by Duke University Fuqua School of Business marketing professor Peter Ubel and David Comerford, an assistant professor at Stirling University found that in…
I thought I would share this wonderful poem with you: For eleven years I have regretted it, regretted that I did not do what I wanted to do as I sat there those four hours watching her die. I wanted to crawl in among the machinery and hold her in my arms, knowing the elementary,…
Thousands of children have passed through the doors of Vanderbilt’s Monroe Carell Jr. Children’s Hospital. The lobby is bright, full of natural light and decorated in bold colors and kid-friendly shapes such as stars. It hums with the quiet chaos of sick and recovering children. The building opened as Nashville’s first and only freestanding children’s…
The University of Chicago Medicine’s MacLean Center for Clinical Medical Ethics, where I trained in the early 90s, has been awarded the prestigious Cornerstone Award from the American Society of Bioethics and Humanities for “outstanding contributions from an institution that has helped shape the direction of the fields of bioethics and/or medical humanities.” To learn…
“Few sinners are saved after the first twenty minutes of a sermon.” Amen to that!
When Dr. Jeffrey Rice needed to schedule outpatient foot surgery for his son three years ago, he called the recommended facility to find out what it would cost. The estimate was so high — $15,000 to $25,000 — that Rice asked the surgeon for a second option. The cost for the same one-hour procedure at…
Recent news reports have excitedly announced that healthcare inflation seems to be under control. In 2012, for example the cost of health insurance premiums rose only 4% for a typical American family, a paltry figure compared to the almost 10% annual increases experienced a decade or so ago. But just how good is this good news? Look…