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Why People Agree to Work Boring Jobs
ByadminNPR recently covered my research with David Comerford on effort aversion. Our research gives some insight into how people wind up in boring jobs. You can listen to the NPR Morning Edition segment here.
Do You Know How Many Calories Are in Your Burrito?
ByadminHere’s a new study I conducted with Peggy Liu, Jim Bettman, and Arianna Uhalde on calorie range information. Check it out below. Liu, Peggy J., James R. Bettman, Arianna R. Uhalde, and Peter A. Ubel (forthcoming), “How Many Calories Are in My Burrito? Improving Consumers’ Understanding of Calorie Range Information,” Public Health Nutrition. DOI link….
Why People Choose Boring Careers
ByadminFascinating new research sheds light on why so many people stick with dull jobs over trying something more exciting: They don’t expect to get paid enough to justify going after the more interesting options. Research into “effort aversion“ by Duke University Fuqua School of Business marketing professor Peter Ubel and David Comerford, an assistant professor at Stirling University found that in…
A Picture Putting Risks into Perspective
ByadminThe National Health Service in the United Kingdom has recently disseminated a wonderful graphic, helping people understand how likely they are to die from scary things, like war and airplane accidents, versus less terrifying but deadlier hazards, such as high blood pressure and high cholesterol: In behavioral economics, we talk about something called the “availability…
Why Some Workers Settle for Boring Jobs
ByadminIs it difficult to push yourself each day to go to a boring job? If you are looking for a way out, consider how you got there in the first place. It may be that you chose that boring job over a more interesting one because you didn’t think alternative jobs would pay you enough for…
Sleep Deprivation in Hospitals Is a Real Problem
ByadminThe importance of sleep is perhaps most realized when we become sick. When we are hospitalized and most in need of every ounce of health, though, hospital care practically guarantees that we won’t get good sleep. Fortunately, two approaches hold promise to improve sleep for patients: one organizational, and the other a common trick of…

