On Distractions
Widower Woodrow Wilson fell in love with Edith Galt in 1915. The President’s doorkeeper summarized the situation tersely: “She’s a looker; he’s a goner.” (Click here to view comments)
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More on Advertising Junk Food to Kids
I recently posted a blog showing what television channels are most commonly used to advertise junk food to kids. Here’s a couple other pictures illustrating some fascinating facts about such advertising. First, the advertisements don’t seem to place as much emphasis on food as they do for adult advertisements: And why is that? Because they…
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7 Ingredients of a Successful HuffPo Headline
Put A Number In The Headline For example: “7 Ingredients of a Successful HuffPo Headline”
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Why People Agree to Work Boring Jobs
NPR recently covered my research with David Comerford on effort aversion. Our research gives some insight into how people wind up in boring jobs. You can listen to the NPR Morning Edition segment here.
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Why Many Physicians Are Reluctant to See Medicaid Patients
In an earlier post, I presented some data on which kind of physicians in the United States are most and least likely to see new patients who receive Medicaid, the state/federal program to pay healthcare costs for low income people. Now a recent study lays out some reasons why many physicians are so reluctant to see such patients….
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Money for Nothing
During a break between classes, I offered some MBA students the chance to make a little extra money. Some would have a job of sitting in the classroom for five minutes doing nothing, absolutely nothing – no reading, no listening to music; just staring straight ahead. For this effortless job, they would receive $2.50. Others…
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Great Quote on the Psychology of Science
I recently read Margalit Fox’s wonderful book, “The Riddle of the Labyrinth,” which tells the extraordinary tale of how three people, working in parallel, figured out the meaning of what, to me, look like random scribbles on ancient tablets – the language known as Linear B. In trying to deduce the riddle of these scribbles,…
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Advertising Bad Food to Good Kids
Whatever you think about the proper role of the government in nudging adult Americans into healthier habits, you ought to be open to the idea that we, as a society, should be doing something to reduce obesity among children. As I wrote about in Free Market Madness, once people become obese, biology conspires against them…
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Doctor, First Tell Me What It Costs
If an antibiotic would cure your infection, your doctor would probably still warn you about the chance of sun sensitivity before prescribing the pill. But even when the costs of a medical intervention might force patients to choose between paying the bill or keeping up with their mortgages, American physicians rarely discuss that serious side effect with…
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On the Allure of Cheating
Recently, my 15-year-old son and a group of his friends went out together for dinner and a movie. The movie they chose to see was an R-rated comedy, a fact that only struck them when they approached the ticket office and realized they would not be allowed to see the movie. Not to be deterred,…