Why People Agree to Work Boring Jobs
NPR recently covered my research with David Comerford on effort aversion. Our research gives some insight into how people wind up in boring jobs. You can listen to the NPR Morning Edition segment here.
Take a look at the image below and decide what you are seeing: Some of you might have seen a “B.” Others might have seen the number 13. The image, after all, is ambiguous. For that reason, in fact, it was used by researchers to study how our hopes influence our perceptions. The study design…
Here are some details on a live web chat I’m having on Friday. Feel free to send in some fun questions.
A few weeks ago I presented my talk, “Of Two Minds”, at a Marketing Seminar for the Yale School of Business. Check it out:
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I read for lots of reasons, of course. For entertainment. For information. For intellectual stimulation. To fill up a rainy day, since I can’t play piano for eight hours at a time. But another reason to read is to make me a better writer. In a wonderful essay in the Atlantic monthly, Richard Bausch makes…
Prior to taking a trip to the Galapagos, I was talking to a friend who, as we went our separate ways, said: “Well if I don’t see you again, have a great trip.” Am I the only one who hears those nice words and then wonders whether I need to avoid that person until my…
I recently quoted a couple sentences from Mann’s provocative article on the energy industry. Here is another gem I thought I’d pass on: To ask utilities to take in large amounts of solar power–electricity generated by hundreds or thousands of small installations, many on neighborhood roofs and lawns, whose output is affected by clouds–is like…